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MIGRAIN Introduction to Media index - Media Exam blog

MIGRAIN Introduction to Media index - Media Exam blog Keeping an index of all your work is extremely good practice from a revision perspective. Not only does this keep the concepts and media terminology fresh in your mind but it will also highlight if you've missed anything through absence or any other reason. Your index should currently include the following: 1) Introduction to Media: 10 questions 2) Media consumption audit 3) Semiotics blog tasks 4) Language: Reading an image - media codes 5) Reception theory - advert analysis and factsheet 6) Structuralism: Factsheet questions and film trailer analysis 7) Genre: Factsheets and genre study questions 8) Narrative: Factsheet questions

Genre: blog tasks

  Task 1: Genre factsheets Complete the following tasks using the Media Factsheets available on the Media Shared drive. Y ou'll find them in our Media Factsheet archive : M:\Resources\A Level\Media Factsheets or can access them online using your Greenford Google login here . Create a new blogpost in your Exam blog called 'Genre blog tasks' and complete the following: Read Media Factsheet 03 - Genre: Categorising texts and answer the following questions: 1) What example is provided of why visual iconographies are so important? Most commonly, codes and conventions are considered as coming from the iconographies (specific visual or aural media language choices). Sometimes these iconographies are enough to act alone, e.g. the mise en scene of deep space, usually indicates the genre of sci-fi. Sometimes, however, the iconographies work together to indicate the genre. 2) What examples are provided of the importance of narrative in identifying genre? Visual and aural iconographi...

Structuralism: blog tasks

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  Structuralism: blog tasks Create a new blog task called 'Structuralism and post-structuralism' on your Media 1 Exam blog ( exam teacher). Complete the following tasks: Part 1: Media Factsheet reading Use our brilliant Media Factsheet archive to find Factsheet #90 Applying Structuralism and Post-Structuralism . Read the Factsheet and answer the following questions: 1) What is the definition of structuralism provided by the Factsheet?  Structuralism is a theoretical perspective that emphasises the existence of universal structures underlying the surface differences and assumed randomness of various cultures, stories and media texts. For example, this theory suggests that there are ‘structures’ inherent in narratives so patterns can be observed even across texts that appear to be unconnected. 2) What are binary oppositions and why are they important? Think about Levi-Strauss’ use of binary oppositions and make lists of adjectives that are associated with the terms ‘husband’ as...

Reception theory: blog tasks

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  Reception theory: blog tasks Create a new blog post called ‘ Reception theory ’. Work through the following tasks: Part 1) Applying Reception theory to adverts Look back at the adverts you have been analysing in last week's lessons on Reading an Image and media codes (RBK 50 Cent and one of your choice).  1) What are the preferred, negotiated and oppositional readings for the RBK 50 Cent advert? The preferred reading-   may be that despite your background and social class RBK is inclusive for everyone and encourages people from all sorts of backgrounds to purchase their brand. Negotiated reading- may be that despite it being portrayed as something inclusive instead it could be for those who are from a lower social class meaning those who are from a middle or upper class background wont purchase as they may associate RBK to lower class people. Oppositional reading- may be that the magazine is linked back to crimes and if you purchase things from RBK you are associa...

Media codes - reading an image blog tasks

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  Media codes - reading an image blog tasks Your blog tasks are to be completed on your Media 1 Exam blog ( exam teacher) and are as follows: Create a new blogpost called ' Media codes - reading an image '. 1) Analyse this RBK 50 Cent advert using the media codes you learned in the lesson: Technical, Written or verbal, Symbolic or non-verbal, Narrative. Write a paragraph for each one exploring the way meanings are created using those media codes. Technical- The camera shot of 50 cent which is a close up of a recognisable figure.The lighting is low key which can imply darkness, ominous, mystery and secrecy.The editing has a text design and composition pushing the audience to really read and understand the message they are trying to get to and spread. Written/verbal code-  The slogan is something unique and the serif font links back to traditional,old fashioned authority which links back to 50 cent.Anchorage text is written in first person perspective.brands name-recognition. Sy...

MIGRAIN: Semiotics blog task

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  Part 1: English by Tarun Thind analysis Watch (or re-watch) the short film English by former Greenford Media student Tarun Thind and then answer the two questions below: English from Tarun Thind writer | director on Vimeo . 1) What meanings are the audience encouraged to take about the two main characters from the opening of the film? That you shouldn't assume why people act the way they do or even judge them instead you should try understand them and they're point of view. 2) How does the end of the film emphasise de Saussure’s belief that signs are polysemic – open to interpretation or more than one meaning? Some people may judge the boys for not speaking and assume they are trouble and incompetent however another way of looking at it is by trying to understand why they do not speak. Part 2: Media Magazine theory drop - Semiotics  Greenford Media department has a subscription to Media Magazine - a brilliant magazine designed exclusively for A Level Media students and ...