Reception theory: blog tasks
Reception theory: blog tasks Create a new blog post called ‘ Reception theory ’. Work through the following tasks: Part 1) Applying Reception theory to adverts Look back at the adverts you have been analysing in last week's lessons on Reading an Image and media codes (RBK 50 Cent and one of your choice). 1) What are the preferred, negotiated and oppositional readings for the RBK 50 Cent advert? The preferred reading- may be that despite your background and social class RBK is inclusive for everyone and encourages people from all sorts of backgrounds to purchase their brand. Negotiated reading- may be that despite it being portrayed as something inclusive instead it could be for those who are from a lower social class meaning those who are from a middle or upper class background wont purchase as they may associate RBK to lower class people. Oppositional reading- may be that the magazine is linked back to crimes and if you purchase things from RBK you are associa...